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ALTERNATIVE APPLICATIONS

Adthena Alternatives

Should you replace Adthena?

Ahrefs is the strongest catalog alternative to evaluate for Adthena.

Adthena

Current
Hybrid Payg
4.4/5
Annual cost
--
Seats assigned
--

This catalog view compares public market data and does not include organization spend or usage.

Adthena alternatives

See how Adthena compares to 5 alternative apps you can switch to.

AhrefsBest FitSeat-basedAvg. switch cost$990/yr$99/monthAhrefs is a good fit if: you prioritize backlink data quality and comprehensive SEO competitive analysis.
SemrushStrong ContenderSeat-basedAvg. switch cost$2,999/yrSemrush is a good fit if: you manage multiple domains, need deep competitive intelligence, and run complex content marketing campaigns.
SimilarwebStrong ContenderSeat-basedAvg. switch cost--Similarweb is a good fit if: you need comprehensive competitor benchmarking and digital market intelligence beyond basic web analytics.
IspionageStrong ContenderSeat-basedAvg. switch cost$708/yr$59/monthIspionage is a good fit if: your focus is specifically on monitoring competitor paid search campaigns and landing page A/B tests.
BrightedgeWorth ConsideringSeat-basedAvg. switch cost$48,000/yrBrightedge is a good fit if: you require enterprise-grade SEO insights with advanced content optimization and have budget for implementation support.

Ahrefs and Semrush selected for comparison.

Annual costTotal subscription cost for each app, shown for the selected billing period.
Adthena

--

Custom

Public catalog pricing. Organization spend is not included.

Ahrefs

$1,188

Lite ($99/month)

Public catalog pricing estimate.

Semrush

$2,999

Pro

Public catalog pricing estimate.

3-Year Net SavingEstimated savings over three years after migration and setup costs.
Adthena

$0

No migration in the current app baseline.

Ahrefs

--

After $8,000 estimated migration cost.

Semrush

--

After $8,000 estimated migration cost.

Team Fit ScoreHow closely the app matches the teams, workflows, and usage patterns currently in place.
Adthena

--

Ahrefs

85/100

Essential for SEO teams, prohibitively expensive for casual users

Semrush

70/100

Essential for SEO teams, excessive for basic website monitoring

Adoption RiskExpected friction, training effort, and behavior change needed to move teams onto the alternative.
Adthena

--

Public adoption signal for the current app.

Ahrefs

medium

Ahrefs is a medium-complexity migration. Estimated 6 weeks and $8,000 one-time cost.

Semrush

medium

Semrush is a medium-complexity migration. Estimated 6 weeks and $8,000 one-time cost.

User satisfactionAvailable rating and review signal for team sentiment around the app.
Adthena

4.4/5.0

44 reviews

Ahrefs

4.5/5.0

3500 reviews

Semrush

4.5/5.0

11000 reviews

Timeline & DisruptionExpected migration duration and disruption to normal workflows.
Adthena

No migration needed

Ahrefs

6 weeks

Medium

Ahrefs is a medium-complexity migration. Estimated 6 weeks and $8,000 one-time cost.

Semrush

6 weeks

Medium

Semrush is a medium-complexity migration. Estimated 6 weeks and $8,000 one-time cost.

Setup & trainingOne-time implementation, enablement, and training investment required.
Adthena

--

Ahrefs

$8,000

Estimated one-time migration and setup effort.

Semrush

$8,000

Estimated one-time migration and setup effort.

Integration CoverageHow much of the current integration and workflow surface is covered by the app.
Adthena

--

Ahrefs

--

Supports 45 native integrations.

Semrush

--

Supports 500 native integrations.

Feature Match (%)How closely the app matches current feature needs, including notable gaps or risks.
Adthena

100%

Ahrefs

85%

Semrush

85%

CertificationsSecurity, privacy, and compliance certifications available for each app.
Adthena

--

Ahrefs
SOC 2 Type IIGDPR
Semrush
SOC 2GDPR
Choose This IfThe conditions where keeping or switching to this app is likely to make sense.
Adthena

You already standardize on this app.

Ahrefs

You prioritize backlink data quality and comprehensive SEO competitive analysis

Semrush

You manage multiple domains, need deep competitive intelligence, and run complex content marketing campaigns

Avoid This IfThe conditions where this app is likely to create cost, workflow, or adoption risk.
Adthena

Public pricing or fit signals no longer match your needs.

Ahrefs

You need affordable basic monitoring or tight integration with PPC/social campaigns

Semrush

You only need basic rank tracking for a single site or operate with a marketing budget under $1,000 monthly

Adthena Alternatives | Doow