33Across
Current- Annual cost
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- Seats assigned
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This catalog view compares public market data and does not include organization spend or usage.
ALTERNATIVE APPLICATIONS
33Across Alternatives
Should you replace 33Across?
Liveramp is the strongest catalog alternative to evaluate for 33Across.
33Across alternatives
See how 33Across compares to 2 alternative apps you can switch to.
Liveramp and Index Exchange selected for comparison.
Annual costTotal subscription cost for each app, shown for the selected billing period.
33Across
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Publisher Solutions
Public catalog pricing. Organization spend is not included.
Liveramp
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Entry
Public catalog pricing estimate.
Index Exc...
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Standard Publisher
Public catalog pricing estimate.
3-Year Net SavingEstimated savings over three years after migration and setup costs.
33Across
$0
No migration in the current app baseline.
Liveramp
--
After $35,000 estimated migration cost.
Index Exc...
--
After $15,000 estimated migration cost.
Team Fit ScoreHow closely the app matches the teams, workflows, and usage patterns currently in place.
33Across
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Liveramp
70/100
LiveRamp excels for large organizations requiring sophisticated identity resolution across cloud environments and clean room collaborations. It demands significant technical investment and dedicated data engineering resources for proper implementation. The platform serves brands and agencies better than publishers needing direct inventory monetization tools.
Index Exc...
35/100
Index Exchange serves premium digital publishers seeking maximum yield through header bidding and programmatic auctions. It offers superior infrastructure for inventory monetization but lacks 33Across's identity resolution and cross-device targeting capabilities entirely.
Adoption RiskExpected friction, training effort, and behavior change needed to move teams onto the alternative.
33Across
--
Public adoption signal for the current app.
Liveramp
low
Liveramp is a high-complexity migration. Estimated 10 weeks and $35,000 one-time cost.
Index Exc...
low
Index Exchange is a high-complexity migration. Estimated 6 weeks and $15,000 one-time cost.
User satisfactionAvailable rating and review signal for team sentiment around the app.
33Across
4.3/5.0
124 reviews
Liveramp
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1240 reviews
Index Exc...
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120 reviews
Timeline & DisruptionExpected migration duration and disruption to normal workflows.
33Across
No migration needed
Liveramp
10 weeks
High
Liveramp is a high-complexity migration. Estimated 10 weeks and $35,000 one-time cost.
Index Exc...
6 weeks
High
Index Exchange is a high-complexity migration. Estimated 6 weeks and $15,000 one-time cost.
Setup & trainingOne-time implementation, enablement, and training investment required.
33Across
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Liveramp
$35,000
Estimated one-time migration and setup effort.
Index Exc...
$15,000
Estimated one-time migration and setup effort.
Integration CoverageHow much of the current integration and workflow surface is covered by the app.
33Across
--
Liveramp
--
Supports 600 native integrations.
Index Exc...
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Supports 200 native integrations.
Feature Match (%)How closely the app matches current feature needs, including notable gaps or risks.
33Across
100%
Liveramp
45%
- No native SSP or publisher ad serving capabilities
- High minimum spend excludes mid-market buyers
- Complex implementation requiring dedicated technical resources
- Limited real-time bidding infrastructure vs programmatic platforms
Index Exc...
45%
- No Lexicon-style identity resolution or cross-device graph
- Lacks cookieless audience targeting solutions
- Missing first-party data activation for advertisers
- No data onboarding or enrichment capabilities
CertificationsSecurity, privacy, and compliance certifications available for each app.
33Across
GDPRCCPASOC 2ISO 27001IAB Gold Standard
Liveramp
SOC 2 Type IIGDPRCCPAISO 27001
Index Exc...
SOC 2ISO 27001GDPR
Choose This IfThe conditions where keeping or switching to this app is likely to make sense.
33Across
You already standardize on this app.
Liveramp
You need enterprise clean rooms and extensive third-party data marketplace access beyond basic programmatic infrastructure.
Index Exc...
You are a premium publisher prioritizing header bidding yield optimization over identity resolution.
Avoid This IfThe conditions where this app is likely to create cost, workflow, or adoption risk.
33Across
Public pricing or fit signals no longer match your needs.
Liveramp
You require integrated SSP functionality or publisher monetization tools without additional ad tech vendors.
Index Exc...
You depend on 33Across's Lexicon solution for cross-device graphs or cookieless targeting.
